Getting Started
What is IMP? Who uses it and how to get access for yourself or a team member.
What Is IMP? IMP is a content development and calendaring system that records all content and related assets created for AARP’s multimedia platforms: Print...
Thu, 12 Dec, 2019 at 8:31 AM
If you have a new team member -- or you have been told you "need to get into IMP" -- please send a request to PubSupport@aarp.org with the followi...
Fri, 11 Feb, 2022 at 1:59 PM
The Integrated Media Planner (IMP) is the system of record for all content produced in digital and print publications since 2012. The central record of...
Thu, 12 Dec, 2019 at 8:37 AM
To download a PDF of the following "How to" cheat sheets, click the corresponding file. Finding Content in IMP How to Create a Content Item Ho...
Mon, 10 May, 2021 at 4:39 PM